Search Results for: ecommerce

Snapchat launches Spotlight to rival TikTok

Snapchat to give $1million a day to creators with Spotlight, a new feature to rival TikTok

After every other app piggybacked on Snapchat’s Story functionality (most recently Twitter), Snapchat has kicked back and taken on a concept similar to an already existing feature in TikTok. The new feature is called Spotlight and will function as something of a mixture between Instagram’s Explore function and TikTok‘s For You function. Spotlight will show …

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Instagram adds reels and shopping to the homescreen

Reels just got more important with a slot on the Instagram homescreen

Instagram have just given even more clout to their pushes into eCommerce and Reels, by giving them both new tabs on the Instagram homescreen. The push towards Reels isn’t a huge surprise, as since TikTok exploded in popularity this year Instagram have seemingly been keen to add a similar offering – and honestly, most of …

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WhatsApp add shopping button to business accounts

Now even WhatsApp has a shopping function and it’s actually… pretty good?

At first mention, WhatsApp introducing a shopping button or eCommerce link sounds a bit creepy, and like your allegedly encrypted chats might not be as private as you’d thought they were. But actually, this is a pretty cool feature and it’s only available for WhatsApp Business accounts. WhatsApp say that over 175 million messages are …

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YouTube and IGTV make videos shoppable

IGTV and YouTube experiment with product tags and in-video shopping

Google announce plans to introduce YouTube commerce as Instagram launches shoppable videos As social platforms are all looking for new ways to make money, most of them are seemingly turning to e-commerce. Creators are spreading their content over multiple platforms and having to produce seemingly endless new video formats, and the platforms are trying to …

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